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OECD Studies on Environmental Policy and Household Behaviour
Greening Household Behaviour
Overview from the 2011 Survey - Revised edition
OECD Publishing , Publication date:  31 Jul 2014
Pages: 304 , Language: English
Version: Print (Paperback) + PDF
ISBN: 9789264214644 , OECD Code: 972014071P1
Price:   €55 | $77 | £49 | ¥7100 | MXN990 , Standard shipping included!
Availability: Available
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Other languages:  French (Available)
Other Versions:  E-book - PDF Format

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Description

Developing growth strategies that promote greener lifestyles requires a good understanding of the factors that affect people’s behaviour towards the environment. Based on periodic surveys of more than 10 000 households, this publication presents responses from the most recent round of the OECD survey implemented in 2011, in 5 areas (energy, food, transport, waste and water) and 11 countries: Australia, Canada, Chile, France, Israel, Japan, Korea, the Netherlands, Spain, Sweden and Switzerland.

The survey provides a common framework to collect unique empirical evidence for better policy design. Analysis comparing the data across countries, policy conditions and household characteristics reveals which measures most effectively change behaviour. Each round of the survey also allows to track changes over time and to explore new emerging issues.

The new survey confirms the importance of providing the right economic incentives for influencing our decisions. The findings indicate that “soft” measures such as labelling and public information campaigns also have a significant complementary role to play. Spurring desirable behaviour change requires a mix of these instruments.

This edition completely replaces the previously posted 2013 edition.


Table of contents:

Acknowledgements 21
List of acronyms 22
Executive summary 23
Chapter 1. The environmental policy context by Ysé Serret-Itzicsohn, Zachary Brown and Nick Johnstone 27
-1. Environmental policies targeting household behaviour 28
-2. The use of charges 31
-3. The use of grants to encourage households to invest in eco-friendly equipment or products  33
-4. The use of eco-labels 40
-5. Availability of environment-related services 45
-6. Household attitudes towards environmental policies 49
Chapter 2. General household attitudes towards the environment by Zachary Brown, Nick Johnstone and Ysé Serret-Itzicsohn 55
-1. Using general attitudes and beliefs to design environmental policy 56
-2. Perceived importance of environmental concerns relative to other global issues 58
-3. Perceived seriousness of specific environmental concerns 60
-4. General trends in environmental attitudes 63
-5. Clusters of environmental attitudes across countries and correlation with household demographics 66
-6. Respondents’ satisfaction/dissatisfaction with aspects of their local environment 70
-7. Knowledge and beliefs about climate change 71
-8. Conclusions 74
-References 75
Chapter 3. Household behaviour and energy use by Bengt Kriström 77
-1. Introduction 78
-2. Households’ electricity consumption and spending patterns 80
-3. Households’ energy choices in their residence 85
-4. Energy efficiency investments and behaviour 92
-5. Willingness-to-pay to use renewable energy 102
-6. Conclusions 107
-References 110
Chapter 4. Household behaviour and transport choices by ClaudeWeis and KayW. Axhausen 113
-1. Introduction 114
-2. Overview 115
-3. Clustering households by their environmental concerns 117
-4. Car ownership 119
-5. Car use 130
-6. Household choice of transport mode for frequent trips 135
-7. Support for government policies to reduce vehicle CO2 emissions 143
-8. Conclusions 144
-References 146
Chapter 5. Household behaviour and water use by Quentin Grafton 149
-1. Introduction 150
-2. Research on the drivers of water conservation 152
-3. Overview 153
-4. Analysis and results 157
-5. Preliminary policy implications 173
-6. Conclusions 176
-References 177
-Appendix 5.A1. Definition of variables 179
Chapter 6. Household behaviour and food consumption by Katrin Millock and Céline Nauges 183
-1. Introduction 184
-2. Organic food consumption 185
-3. Factors that would encourage consumption of organic food 193
-4. Food waste, food “miles” and animal welfare 196
-5. Environmental labelling and trust 199
-6. Willingness-to-pay (WTP) for organic produce and animal welfare 204
-7. Conclusions 211
-References 215
Chapter 7. Household waste generation, recycling and prevention by Ofira Ayalon, Sharon Brody and Mordechai Shechter 219
-1. Introduction 220
-2. Research on the impacts of waste policies and the role of households’ characteristics  222
-3. Waste generation 223
-4. Disposal of waste containing hazardous materials 229
-5. Waste separation and recycling 231
-6. Attitudes towards waste management policies 238
-7. Conclusions  240
-References 243
Chapter 8. Household attitudes across environmental domains and time by Nick Johnstone, Zachary Brown and Ysé Serret-Itzicsohn 247
-1. Willingness-to-pay for different “environmental” goods 248
-2. Reported motivations to conserve resources (energy and water) 251
-3. Recognition of labels 253
-4. Stated and actual behaviour 254
-5. Households’ adoption of technological innovations 256
-6. Comparison of selected responses from the 2008 and 2011 surveys 257
-7. Conclusions 258
Annex A. OECD 2011 Survey: Questionnaire 261
Annex B. OECD 2011 Survey: Implementation 291

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